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Dan Campbell: Lions owner Sheila Hamp is 'angry' but still 'all in' with current regime

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The last time we heard from Detroit Lions owner Sheila Hamp, in the spring owners, was when she proudly declared Detroit as the host city of the 2024 NFL Draft. He has expressed full confidence in the current regime, particularly head coach Dan Campbell and general manager Brad Holmes, despite a 2021 season going only 3-13-1 in the past.

“While we didn’t get the record we wanted this season, we got better,” Hamp told’s Dannie Rogers this season. “Every game we’ve gotten better. Momentum is great and we really know what we have right now, rather than thinking, ‘Maybe it’ll get better with a few shots or something.’ We’ve seen that.”

Fast forward six weeks to the regime’s second season, and the team seems to have lost that momentum. The process from week to week is much harder to see, and fans are understandably starting to lose faith in the direction of the franchise.

While we haven’t heard directly from Hamp since the start of the 2022 season, Campbell on Wednesday gave the media an update on his thoughts after the duo had a good-bye week chat.

“He was very supportive but frustrated, and it should be,” Campbell said. “We all believe we should be better than where we are.”

We have 22 games under Dan Campbell and he currently has a .205 win percentage (4-17-1) – the second worst record for a Lions coach who has coached at least 20 games (only Marty Mornhinweg is the worst 5-27).

But if you think that puts Campbell and Holmes in the hot seat, think again. According to Campbell, Hamp still believes the current regime is leading the team.

“I know it’s all in it,” Campbell said. And I know you believe in what Brad and I did, and so, yeah, that’s about it.”

This may disappoint a subset of fans who felt a very similar sentiment from Hamp during the Matt Patricia era. While not owner of the team at the time, Hamp served as a de facto spokesperson for the franchise when, after Patricia’s two-year match of 9-22-1, the team decided to give this regime a third year. Together with then-owner Martha Firestone Ford, they wrote a letter explaining the decision at the time. See if any of these sound familiar to the current regime:

As we evaluate this season, we look beyond our record. We strive to build a team with a strong foundation of high-character players and coaches who are physically and mentally strong, have depth in any position, can be successful not just for one season, but for many years to come. We see signs of this foundation in the resilience, competitiveness and culture of our team. In the NFL, injuries happen and are never an excuse. However, our team has suffered serious injuries to some of our best players this season. Despite injuries, we remained competitive every game and our team depth emerged as a strength.

We also believe that the most successful teams in our league have a long-term plan, stability in leadership and patience to follow their plans. To that end, we are committed to the third year of Coach Patricia’s plan. To be clear, our expectation is for the Lions to be playoff contenders in 2020.

Whatever happens in the final months of the season, Campbell and Holmes seem pretty confident going into Year 3, and that shouldn’t come as a surprise given how Hamp has worked in the past with six and five. Annual deals that Campbell and Holmes get respectively.

Hopefully that patience doesn’t need to be tested and the Lions show some serious signs of improvement in their final 12 games of the season.